NOTICIAS IMPORTANTES: GOOGLE DA PRIORIDAD A LAS PAGINAS WEB COMPATIBLES CON MOVILES
On the 21st April (2015) Google are set to update an algorithm designed to improve mobile search results, which will mean that all mobile-friendly website will benefit from improved visibility. Unfortunately, if your website isn’t responsive (mobile-friendly) you will lose visibility – in other words your website will be harder to find on Google. The fact almost […]
REDLINE DISEÑA EL CALENDARIO 2015 PARA TRIPLE A
Marbella based marketing agency Redline Company has once again joined forces with Triple A to design a super cute 2015 calendar featuring a selection of impossibly adorable cats and dogs that urgently need a new home. The calendars are on sale to the general public at the market in Puerto Banús every Saturday morning, in […]
SABES QUE EL COLOR PUEDE AFECTAR A LA CONDUCTA DE TUS CLIENTES?
If you are in the process of creating a brand and choosing your corporate colours, introducing a new product or planning your marketing materials, you need to look further than personal preference. You can take inspiration from seasonal colour trends, but you should also take on board the influence that colour can have on the […]
LA TEORIA CUANTICA DE LULU
If you have ever wondered how we come up with so many original design ideas, look no further than the partnership between founder Line and graphic designer Lulu, who this year celebrates 5 years with the company. Originally from Argentina, Lulu has 14 years of design experience, learning her art whilst working for large international brands such as […]
FACEBOOK LANZA LA NUEVA FUNCION 'GUARDAR'
It’s important to keep on top of new developments and to pass on useful information to our clients. Here is some interesting news about Facebook…they have recently added a new feature! It used to be that if you didn’t check out a video or link when it’s posted in a newsfeed immediately you wouldn’t be able to. Now, Facebook […]
DEBERIAS COMPRAR LOS "ME GUSTAS" DE TU FACEBOOK?
Everyone wants to be liked but the saying “you can’t buy friends” applies equally to your personal life and social media. In both instances, you’ll find that dubiously acquired ‘likes’ have very little real value. However, as it’s one of the most hotly debated issues in online marketing we’ve laid out the case for and […]
TENDENCIAS DE DISEÑO WEB - LA PREDICCION DE REDLINE PARA 2015
In the 1990s websites were flooded with flashing and blinking banners and the mid-2000s saw a proliferation of rounded corners which today look extremely dated. Yet, it isn’t just the aesthetics that are constantly evolving, it’s important to take into account increased connectivity, how visitors will access your site and their browsing habits. It’s amazing […]
EL EXITO DE UN CAMPAÑA ONLINE - TAURUS DEVELOPMENT FINANCE
There’s nothing quite like seeing the results of a successful campaign to get us excited and this is certainly the case with start-up company Taurus Development Finance. Redline was approached by founder and director Jerard Phillips to help him set up a brand new company that would act as a bridge between investors – venture […]
REDLINE CELEBRA UNA FIESTA PARA AGRADECER 10 AÑOS DE APOYO
On Friday 17th October, Redline Company celebrated 10 years as the Costa del Sol’s favourite external marketing department by throwing a party at La Dolce Vita chiringito in Marbella to thank clients, suppliers and the press for their support. Using the slogan from their marketing packages – ‘it’s a jungle out there’ – as the theme, […]
TIENES UN PRESUPUESTO DE MARKETING REALISTA?
The importance of marketing provision within a company’s budget was established in 1954 by accountants at international household products giant Proctor and Gamble, who specified that all promotional and other advertising costs should be viewed as fixed costs. Budgeting for marketing costs is one of the trickiest aspects of starting a business. Due to oversight or […]