Social media is a vital tool for businesses to utilise and the perfect opportunity for brands to connect with their customer base. Facebook, Twitter, Pinterest, SnapChat, Instagram...with so many platforms, how can you decide which to favour? We're going to focus on Instagram;…
We all know that a business needs leads in order to make sales. But what’s the definition of a lead and how can you get your hands on them? In simple terms, a lead is a person who expresses an interest in your product or at least wants to know more about it. They may, or may not, be ready to buy now. Those who aren’t quite ready yet could come back and buy from you in the future, but this…
