{"id":483,"date":"2014-12-19T11:35:00","date_gmt":"2014-12-19T10:35:00","guid":{"rendered":"https:\/\/redline-re.design\/?p=483"},"modified":"2024-01-30T14:52:24","modified_gmt":"2024-01-30T13:52:24","slug":"web-design-trends-in-2015-by-redline-company","status":"publish","type":"post","link":"https:\/\/www.redlinecompany.com\/da\/blog\/web-design-trends-in-2015-by-redline-company\/","title":{"rendered":"WEB DESIGN TRENDS IN 2015 BY REDLINE COMPANY"},"content":{"rendered":"<p>In the 1990s websites were flooded with flashing and blinking banners and the mid-2000s saw a proliferation of rounded corners which today look extremely dated. Yet, it isn\u2019t just the aesthetics that are constantly evolving, it\u2019s important to take into account increased connectivity, how visitors will access your site and their browsing habits.<\/p>\r\n\r\n\r\n\r\n<p>It\u2019s amazing how technology and tastes move\u00a0on so quickly. One minute you have a <a href=\"https:\/\/www.redlinecompany.com\/da\/blog\/is-your-website-working-for-your-business\/\">perfectly\u00a0acceptable website<\/a> and the next you\u2019re worrying\u00a0whether it looks retro or just plain old-fashioned&#8230;\u00a0an out-dated website design can be a real\u00a0turn-off and damage your credibility. So as we\u00a0approach the end of the year, we\u2019ve taken a look\u00a0at predictions from a range of \u2018techies\u2019 and design\u00a0professionals for website design trends for 2015.<\/p>\r\n\r\n\r\n\r\n<p>Here are Redline Company\u2019s top five predictions:<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>1\u00a0<a href=\"https:\/\/www.redlinecompany.com\/da\/blog\/mobile-is-king\/\">Responsive templates\u00a0(optimised for mobiles and iPads)<\/a><\/strong><\/h2>\r\n\r\n\r\n\r\n<p>If current trends continue, 2015 will see mobile\u00a0devices overtake traditional computers as the\u00a0preferred method of accessing websites. This is\u00a0massive, as it means that \u2018mobile first\u2019 responsive\u00a0templates will be more important than ever. A\u00a0responsive design detects the size of the screen\u00a0used and adapts accordingly.\u00a0<a href=\"https:\/\/www.redlinecompany.com\/da\/services\/website-design\/\">Redline\u2019s web designers<\/a> have been recommending\u00a0responsive templates instead of apps and mobile\u00a0sites for a while now. It\u2019s no longer considered to\u00a0be best practice to create a general information\u00a0website using different templates for the desktop\u00a0and mobile sites, as updates for new mobile\u00a0devices don\u2019t happen automatically and often leave\u00a0the mobile sites out of date. A responsive template\u00a0saves you future development time and money by\u00a0adapting to constant technological changes, whilst\u00a0providing the required user experience.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>2\u00a0Greater emphasis on\u00a0creative visuals<\/strong><\/h2>\r\n\r\n\r\n\r\n<p>There is a definite trend towards using more\u00a0imagery supported by well-chosen words, rather\u00a0than text with a few photos. It\u2019s all about large\u00a0images, icons and info graphics. Combining text\u00a0with <a href=\"https:\/\/www.redlinecompany.com\/da\/blog\/the-power-of-video\/\">videos and photos<\/a> delivers the message,\u00a0entertains and holds the attention. Research\u00a0undertaken by MIT\u2019s Department of Brain and\u00a0Cognitive Sciences* has shown the brain to be\u00a0remarkably adept at processing this type of\u00a0information.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>3\u00a0Fewer pages and more\u00a0scrolling<\/strong><\/h2>\r\n\r\n\r\n\r\n<p>Today\u2019s mobile users are driving the trend towards\u00a0increased scrolling functionality as the preferred\u00a0method of accessing information. Even though\u00a0multiple pages are good for <a href=\"https:\/\/www.redlinecompany.com\/da\/services\/seo\/\">SEO<\/a>, you need to\u00a0accommodate your visitors, who are likely to be\u00a0using a tablet or smartphone.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>4 Individual typography<\/strong><\/h2>\r\n\r\n\r\n\r\n<p>Everything has its day and now is the time to say goodbye to generic typeface and familiar fonts like Ariel, Ventura and times New Roman. The future is all about mixing it up, using different fonts and typography to draw attention to specific areas of text and give it some presonality.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>5\u00a0Flat <a href=\"https:\/\/www.redlinecompany.com\/da\/services\/branding\/\">design<\/a><\/strong><\/h2>\r\n\r\n\r\n\r\n<p>The introduction of Windows 8 has set the stage\u00a0for \u2018flat design\u2019 to become the preferred choice.\u00a0Today\u2019s minimal designs don\u2019t have shadows,\u00a0bevels or textures instead colour is used to attract\u00a0attention. The benefits of this type of design are\u00a0twofold; you get a great looking clean modern site\u00a0and the simplicity of the design makes the sites\u00a0quick to load for the viewer.<\/p>\r\n\r\n\r\n\r\n<p>* Dr Ruth Rosenholz, Principal Research Scientist,\u00a0Massachusetts Institute of Technology<\/p>","protected":false},"excerpt":{"rendered":"<p>In the 1990s websites were flooded with flashing and blinking banners and the mid-2000s saw a proliferation of rounded corners which today look extremely dated. Yet, it isn\u2019t just the aesthetics that are constantly evolving, it\u2019s important to take into account increased connectivity, how visitors will access your site and their browsing habits. It\u2019s amazing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":484,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[5],"tags":[93],"class_list":["post-483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-websites"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/posts\/483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/comments?post=483"}],"version-history":[{"count":5,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/posts\/483\/revisions"}],"predecessor-version":[{"id":11347,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/posts\/483\/revisions\/11347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/media\/484"}],"wp:attachment":[{"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/media?parent=483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/categories?post=483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.redlinecompany.com\/da\/wp-json\/wp\/v2\/tags?post=483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}